Everyone wants to be the best they can be. But being the best is subjective. And with SEO, being the best doesn’t always mean ranking first in the most competitive keyword phrases. As I said before, focusing too much on your competitors, rather than enough on yourself, is a lost situation. advertising Continue reading below What do you do when faced with a competitor who has more resources, more stories, and, frankly, better… More ? The secret of competition is not fighting with power, but with the wise.

Like a guerrilla who provides a consistent empire, a smart SEO can be successful and build his or her fortunes to fight a battle in a land of even the biggest opponents. Looking for weaknesses When competing for home ownership in the SERP with the “top” enemy, the first step is to make sure you own your home. If you don’t take care of the basics yourself, you won’t succeed, no matter how hard you take what your competitors are doing to succeed. advertising Continue reading below This means making sure that your website code follows the best practices of technical SEO.

This means that your content is sure to appeal to your target audience but also shows skill, power and confidence in search engines, by using the keywords you want to appear when asked. This means that you are sure to have links from websites that will link to your site - and those links are irrelevant.